The conference

In this duo conference, you will discover both sides of the entrepreneurial world. First, from the perspective of the startup, with Alessandro Silacci and his personal training app Trainya, and second, from the perspective of the incubator, with a motivational talk by Olivia Lamarche-Brunisholz where she will talk about FriUP and how it helps startups in Fribourg.

In sports, we can observe performance by different metrics. Alessandro Silacci found a methodology that had not been explored in this field. The idea for the Trainya virtual coach was born.

FriUP on the other hand is the official support body for startups in the canton of Fribourg. It is a non-profit organization founded in 1989. Today, it is based at the blueFACTORY site and has permanent offices in Murten and Vaulruz, as well as numerous other locations throughout the canton of Fribourg. FriUp is financially supported by the Confederation, the canton of Fribourg and the economic fabric of Fribourg.

Our speakers

Olivia Lamarche-Brunisholz is a program leader at FriUP. She has been involved in the start-up world for over 12 years as an entrepreneur or alongside investment teams. She is certified in financial analysis, company valuation, investment selection and financing.

Alessandro Silacci, 28, a doctoral student at the University of Applied Sciences Fribourg (HEG-FR), mixed his passions during his master's work in computer science at the University of Applied Sciences Western Switzerland (HES-SO).